Celebrating those who are setting the benchmark for excellence in visual communications through creative flair and innovation, Communicate magazine has shortlisted entries for its Lens Awards 2024. A competitive selection of entries promises to make for an exciting evening.

The Lens Awards shines a spotlight on the organisations creatively integrating film and video into their communications strategies and celebrates those setting the benchmark for excellence in visual communications through creative flair and innovation. The carefully curated shortlist includes those companies that have used video - whether animation, infographics, documentary or other formats - to communicate emotion, deliver clarity and to engage audiences, including investors and new recruits. Film is playing an increasingly crucial role in communicating with an organisation’s key audiences.

The 2024 programme spans across business purpose and audience, style and creativity, strategy and sector. Categories include ‘Best use of video as part of an integrated campaign’ and ‘Best live or experiential video.'

Expert judges from organisations such as Liberty Global and Moving Image News have meticulously pored over entries to determine a shortlist based on established criteria, selecting only those companies and agencies which are setting the benchmark in video communications, narrative and filmmaking.

This year's glittering awards ceremony will take place on 1 February 2024, at the May Fair Hotel, Mayfair, London. You can join us at this annual celebration to celebrate the very best in visual communications by booking your place online or emailing Beth at beth.turner@communicatemagazine.co.uk. Tables and tickets are available to book.

The full shortlist is as follows:

 

BUSINESS PURPOSE OR AUDIENCE

 

Best video targeted to a general audience

Bowel Research UK and Bladonmore

bp plc

Lazard and Brunswick Creative

LNER – Flying Scotsman

LNER – Royal Train

Payoneer and Gravity Global

 

Best video targeted to the internal audience

Barclays with Kineo and Zing Films

bp plc

Cala Homes and Alchemy Films

Deloitte US with We Are Tilt

LNER – New HQ

Stonewater and Cavendish

 

Best video targeted to the investor audience

Aurrigo International and Instinctif Partners

KPMG and We Are Tilt

PAI Partners and Bladonmore

 

Best employer brand video

BAE Systems Digital Intelligence and Kaptcha

Howden and Big Button

HS2 and DRPG

Legal & General and Kaptcha

LNER – International Women’s Day

 

Best use of video to assist reputation management

Boskalis

Philip Morris International and Havas

SEGRO – STE Then and Now

Standard Chartered and Brunswick Creative

 

Best use of video to aid CSR

Cala Homes and Alchemy Films

Deloitte US with We Are Tilt

LNER – Customer & Community Investment Fund

 

STYLE AND CREATIVITY

 

Best use of video on social media

Boskalis

Edge Empower and Gravity Global

LNER – Customer & Community Investment Fund

Payoneer and Gravity Global

Petrofac

Watchfinder & Co and OneFifty Consultancy

 

Best data visualisation

BAE Systems Digital Intelligence and Kaptcha

Kongsberg Maritime and Bloc Digital

 

Best documentary style video

Howden and Big Button

LNER – Café 16

 

Best live or experiential video

GoCardless and Big Button

LNER – Flying Scotsman

PAI Partners and Bladonmore

 

Best animation

Associated British Ports (ABP) and Polar Media

Osprey EV Charging Network and BearJam

Rolls-Royce and Bloc Digital

SEGRO

 

Best interactive video

SEGRO – STE Then and Now

 

Best creative execution

Alexion and Edelman

BAE Systems Digital Intelligence and Kaptcha

Company of Cooks and BearJam

KPMG and We Are Tilt

McKinsey and Brunswick Creative

Petrofac

 

STRATEGY

 

Best copy style or tone of voice

KPMG and We Are Tilt

Watchfinder & Co and OneFifty Consultancy

 

Best innovation

Control Techniques and Bloc Digital

KPMG and We Are Tilt

Philip Morris International

Philip Morris International and Havas

Watchfinder & Co and OneFifty Consultancy

 

Best portfolio approach

BAE Systems Digital Intelligence and Kaptcha

LNER – Flying Scotsman

Petrofac

 

Best use of video as part of an integrated campaign

Boskalis

GMAC and Wardour

GoCardless and Big Button

LNER – International Women’s Day

Payoneer and Gravity Global

United Utilities and Cavendish

 

Best one-off video campaign

GMAC and Wardour

KPMG and We Are Tilt

 

Best long-term video strategy

LNER

SEGRO

 

Best creative strategy

Bowel Research UK and Bladonmore

McKinsey and Brunswick Creative

Stonewater and Cavendish

 

SECTOR

 

Best use of video by a charity, NGO or NFP

Bowel Research UK and Bladonmore

HospiceCare North Northumberland and Chris Jackson Media

 

Best use of video from the energy, utilities and extractives sector

Boskalis

bp plc

Petrofac – People Make Petrofac

Petrofac – What does a good engineer look like

 

 

Best use of video from the engineering and manufacturing sector

Aurrigo International and Instinctif Partners

JCB and Brunswick Creative

 

Best use of video from the financial services sector

Charles Taylor and Wardour

Lazard and Brunswick Creative

Payoneer and Gravity Global

 

Best use of video from the healthcare and pharmaceutical sector

Alexion and Edelman

 

Best use of video from the lifestyle and wellbeing sector

LNER – Café 16 & Men in Sheds

Watchfinder & Co and OneFifty Consultancy

 

Best use of video from the professional services sector

Edge Empower and Gravity Global

KPMG and We Are Tilt

McKinsey and Brunswick Creative

 

Best use of video from the property, construction and facilities management sector

SEGRO – STE Then and Now

XYZ Reality

 

Best use of video from the public sector

LNER – Royal Train

Ministry of Justice

 

Best use of video from the sports, travel, leisure and tourism sector

LNER – Century

Ten Lifestyle Group

 

Best use of video from the technology, media and telecommunications sector

LNER – FutureLabs

SEGRO

 

Best use of video from the transport and logistics sector

Aurrigo International and Instinctif Partners

HS2 and DRPG

 

There is no shortlist for ‘Video production company of year’ and ‘Video of the year.’ All shortlisted companies are eligible and the winners will be announced at the prestigious awards ceremony on 1 February 2024.