EVOLUTION OF THE ANNUAL REPORT
STRATEGIC REPORT ACCOLADES
Strategic Leadership
This accolade acknowledges the company that shows the greatest clarity and rigour in its published strategic thinking with a well-articulated, integrated strategic framework to illustrate clearly where it has been; where it is now; where it is going; and, how it will get there. This is the supreme accolade of the year
- Lloyds Banking Group
- Old Mutual
- Unilever
Winner- Lloyds Banking Group
Best business model
This accolade recognises the most effective exposition of a company’s business model. The business model is the foundation of the strategic framework, defining the logic of the business and the basis of sustainable profitability across the value system of its enterprise. A well-defined business model leads to clear and consistent corporate goals, objectives and strategy.
- SABMiller
- Spirax-Sarco
- Tate & Lyle
- Tullow Oil
Winner- SABMiller
Best key performance indicators
This accolade recognises the company that declares the most effective set of KPIs. Effective strategy is about the past and the present as well as the future. Of crucial importance in this are the metrics that measure operational performance to provide executives and board with an effective means to monitor performance against strategy.
- Barclays
- Henderson Group
- ITV
- Spire Healthcare Group
Winner- Barclays
Best strategic risk
This accolade acknowledges the company most effective in revealing its sensitivity to the future through the presentation of risks and uncertainties that may influence achievement of its declared goals and objectives. Good strategic risk reporting also explains risk appetite, risk governance and risk management processes as well as addressing specific factors.
- DS Smith
- Fresnillo
- Legal & General Group
- TUI Travel
Winner- DS Smith
Best strategic capability
This accolade rewards the company most effective in demonstrating its continuing investment in the strengths and resources essential to growth and sustained success. Companies that think strategically know that it is important to show in their annual reports how sustained investment in these hidden assets is fundamental to their continuing success.
- Lloyds Banking Group
- Marks and Spencer Group
- Rolls-Royce Holdings
- Unilever
Winner- Marks and Spencer Group
Best shared strategic value
This sixth accolade is for the company that has been best able to show in its annual report how it integrates its approach to social and environmental matters into its overall strategy for the business to share value with all. Shared strategic value is about the fundamental sustainability of a business to the advantage and benefit of all its stakeholders.
- Coca Cola Hellenic
- Mondi
- Unilever
- United Utilities
Winner- Unilever
Best governance reporting
The seventh accolade is new this year. It is for the FTSE100 company that has produced the most comprehensively compliant, most intelligible and in effect the best governance report in its annual report.
- Barclays
- BG Group
- Marks and Spencer Group
- United Utilities
Winner- United Utilities